>Jason Hatcher (click to email)
Temporary Repository of Selected Works




Honda - Grip Limited
Adventure Awaits Motorcycle Launch

Art Direction Flash Design . Animation . Flash Development

Honda needed to launch a new category of motorcycles in Canada. The first step was to inspire potential riders. Step two was to provide tools to facilitate the adventure motorcycling lifestyle. Step three will be to further evolve this into a community hub for adventure motorcyclists. The result is a content rich dynamic flash experience.

Want to ride atop the Arctic Circle? How about travelling as far east as possible to be the first person in North America to see the sun rise? Need tips on adventure riding? How about downloadable maps of suggested routes from coast to coast? The more you dig the more the site reveals.

CLICK TO VIEW



Expedia - Grip Limited
Vegas Promotion

Art Direction

Fun, Colorful, Spectacular and Fun. Did I mention Fun?! Initial creative for a 365 day banner campaign promoting various Vegas offers.

CURRENTLY OFFLINE - Archive version available upon request.



Honda - Grip Limited
Honda Fit Launch Online

Art Direction
This was an exciting example of where the idea began in the online space. The Fit Launch materials were so strong in the online space that they defined the direction for all of the communication materials from television to cinema to brochures. And it all started with some fun colored backgrounds.

CURRENTLY OFFLINE - Archive version available upon request.

Creative leads: Stephen Bennett and Jon Finkelstein



Honda - Grip Limited
Fit Launch Television Spot

Art Direction  
Honda was so excited by the online direction of the Fit Launch that we were asked to jump in and create a television spot... I was involved in helping to concept and define the animation direction.

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Creative leads: Stephen Bennett and Jon Finkelstein
Animation: The Juggernaut



Magenn Power - Personal project
Brand Identity

Creative Direction . Design
Brand Identity and design for a Canadian based wind energy company.

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Drunkula - Personal Project
Stop Motion Raw Effects for Music Video

Direction . Cinematography
Stop motion effects footage for Drunkula's Debut Single, Lift The Whip. Video in progress.

DOWNLOAD WORK IN PROGRESS FOR iPHONE (Right click and Save As)


Evolve - Razorbraille Media
evoLve Festival 5 Website

Art Direction . Design . Flash Development
evoLve festival is a long running annual music festival in Nova Scotia. They needed a way to promote the event and to showcase the large number of acts while hilighting the environmentally conscious approach to a music festival. evoLve5 received 15000+ attendees over a two day period.

CLICK TO VIEW ARCHIVED VERSION


Moses Znaimer - Razorbraille Media
MZTV.com

Art Direction . Design . Flash Design . Development
An expansive flash based museum for Moses Znaimer's museum of television. This online kiosk was built to present the artifacts in the collection while also serving as an educational experience in relating the artifacts to the history and politics surrounding the development of the medium.

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Honda - Grip Limited
Honda Innovation Stories

Art Direction . Flash Development

In order to speak to Honda's values as an entry pont to honda.ca we created the Honda Innovation Stories. It paired Honda's dreams with the innovations that they helped to inspire.

CURRENTLY OFFLINE - Archive version available upon request.

Writer: Matt Rogers



Honda - Grip Limited
Model Overview 360's

Art Direction . Flash Development
An interactive 360 viewer for honda.ca

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Honda - Grip Limited
The Go Combo

Art Direction . Flash Design . Animation . Flash Development

Complimented by the illustrative style of Rachel Lindsay, this site allowed the CBR125R enter the market and target first time riders with a focus on drawing women towards motorcycling. The result? Honda sold out the entire model inventory in 10 days and more female riders took up motorcycling in Canada than in any previous years.

CLICK TO VIEW



Honda - Grip Limited
Go Combo Product Team
Art Direction . Design
To support the launch of the CBR125, a Honda product team toured from coast to coast. Here's the truck.



Acura - Grip Limited
RDX Launch Online

Art Direction . Design . Flash Design . Animation
We took the idea of a 360° view beyond what was formerly thought possible. The result was a web experience that allowed the user touch the vehicle, see it from all sides and essentially sit in the driver's seat. Go ahead. Take it for a spin.

CLICK TO VIEW

Creative leads: Stephen Bennett and Jon Finkelstein



Janssen - Grip Limited
TryThisTryThat.com

Art Direction . Design . Flash Development . Animation
Try something new each week.

CURRENTLY OFFLINE - Archive version available upon request.

Creative leads: Stephen Bennett and Jon Finkelstein



Acura - Grip Limited
Acura.ca

Art Direction . Design . Flash Design
Often immitated. The acura.ca website goes beyond what many thought a car site could be. Functional, informative, dynamic and beautiful. Oh ya... and Advanced.

click to view

Creative lead: Stephen Bennett



Personal Work
Documenting a visit with Robert Frank

Documentary Photography
How do you photograph a true living legend of documentary photography? Shoot like he shoots. Be undetectable and know your equipment so you can literally shoot from the hip.

Print Viewing available on request.





Personal Work
Website for Rachel Ann Lindsay - Illustrator

Art Direction . Design . Flash Design . Flash Programming
It isn't difficult to look good when working with Rachel. He work is stunning and inspired. This site was built over a weekend.

CLICK TO VIEW

Content management system by: Nolan Dubeau.



Acura - Grip Limited
Acura Type-S Launch Website

Art Direction . Flash Design . Flash Development . Animation
How do you build an automotive microsite when the only available assets are 3 still images? We brought them to life to speak to the power and race inspired styling of Acura's Type-S vehicles.

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Writer: Matt Rogers
Animation: Ghostmilk and me.



St. Joeseph's Media - Sidewalk Studios
Look Magazine Online

Art Direction . Flash Animation . Flash Programming
LOOK Magazine was designed and built as an extension of the print magazine. On the surface it's a fantastic website packed with great content... Behind the scenes it features an entirely new flash magazine publishing system. What's so great about it? It was built to accept and display a number of custom modules for various types of interactive content. Photo galleries, blogs, video playlists, interactive contests... the possiblilities are limitless. There's also a parallel advertising delivery system to generate revenue...

CURRENTLY OFFLINE - Archive version available upon request.

This site was selected as Communication Arts site of the day on June 6/05


Muchmusic - Chum Television
Much On Demand Poll

Art Direction . Flash Animation . Flash Design . Flash Programming
This one will be familiar to you if you are a teenager or if you watch music television after school. Thousands of kids interact with this each and every day. Featured on MuchMusic's daily afterschool "Much On Demand" this poll was intended to add an interactive element to live television by allowing viewers to engage with the show in realtime over the net. The trickiest part was to build something that translates well both over Television and online screens.

CURRENTLY OFFLINE - Archive version available upon request.

Main site designed by Matthew Chaffe


General Motors - Maclaren McCaan
Chevrolet Cobalt Documentary Player

Flash Programming . Animation
Built to allow video to play in chapters. Featured in a project by Maclaren Mccaan for the GM Cobalt.

CURRENTLY OFFLINE - Archive version available upon request.



Rogers - Maclaren McCaan
Rogers PWRPlay

Flash Programming . Animation
Art directed by Stephen Bennett and produced by Nzegwhua Anderson and Chantal Payette of Maclaren McCaan Interactive. My role was to churn out the flash butter. Built as a source of information for the first pwrplay national gaming event.

CLICK TO VIEW ARCHIVED VERSION


Gallop Logistics - Custom Web Solutions
Load Tracker

Art Direction . Design . Flash Design . Flash Programming
Data display tool for Gallop Logistics to display available trucking loads to a North America wide network of large cargo carriers. Live version is behind a password protected members area. Demo is availble from the link above.

CLICK TO VIEW DEMO


Tricon Films - Ghostmilk
Renovate My Wardrobe TV Intro

Animation
Animation for Television Program.

CLICK TO VIEW

Design Direction by Steve Wilson of Ghostmilk Studios.


Personal Project
Freakout Radio

Broadcast Design . Art Direction . Animation . Design
In the late 90's I was part of a group that produced a number of independent shows for the internet. This is an animated bumper for an internet music show.

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Personal Project
Whitneys Brand Identity

Design
Menus and brand identity for a family run bistro in my hometown.

CLICK TO VIEW


Personal Project
Flamejobs Video

Broadcast Design . Art Direction . Animation . Design
Animation sample from a music video.

CLICK TO VIEW SAMPLE


Airline Ride Across America
Website

Art Direction . Design . HTML/PHP Development
In October of 2005 I was contacted by an American Airlines pilot whose wife was a crewmember of one of the planes involved in 9-11. He was planning a bike ride across the USA to raise money to erect a memorial in honor of the 33 fallen crewmembers of the airplanes involved in 9-11. I offered to help by creating a quick website to share information of the ride, give daily updates from the route and to allow donations to the effort.

CLICK TO VIEW


Personal Project
Patti Thorne Spa Identity

Design
Branding for a new spa.

Personal Project - Jerkyvision
Viral Ad

Broadcast Design . Art Direction . Animation . Design
Animation for an online video channel. Keep in mind that thye idea of viral video was very different in the 90's.

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Personal Project - Jerkyvision
Interstitial

Broadcast Design . Art Direction . Animation . Design
Broadcast Design for an internet video channel.

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Personal Project
Jerkyvision Intro

Broadcast Design . Art Direction/animation/design/  click to view
Online independent television channel intro.

VideoFact - Yael Staav
Dynamite Walls

Animation . Video Compositing
I first played with After Effects in 2001 and had the chance to do some simple animated additions to Hayden's Dynamite Walls Video
CLICK TO VIEW

Personal Project Industry Films

Art Direction . Flash Programming . HTML Development

Industryfilms.com is used to promote Toronto based commercial production company Industry Films. This site features a client access area and a complete content management system for Industry to update information and video content on an ongoing basis.

CURRENTLY OFFLINE - Archive version available upon request.

Winner of the 2002 Flash In The Can Best Website in the commercial category

Mentioned in the Studio Arts Advertising Annual and the Communication Arts Advertising Annual


Created with the teamwork of Jeremy RotsztainAlex GeddieNolan Dubeau

Hayden - Custom Web Solutions
Hardwood Records Website Animations

Flash Design and Programming
Animations for Hayden's hardwoodrecords.com. The animated animals were given characteristics and left to animate freely based on these traits.

CURRENTLY OFFLINE - Archive version available upon request.

Corus Entertainment
Q107 website design

Art Direction . Flash Design . Programming
This site has since been butchered online. Here is the original version.

CLICK TO VIEW



Oh Henry - Chum Television Interactive
Oh Henry Candy Factory

Art Direction . Design . Flash Design . Flash Programming
A co-marketing project with Muchmusic. This simple game was built to be reskinnable. It was re-purposed multiple times for Hershey.

CURRENTLY OFFLINE - Archive version available upon request.

Illustrations by Tony Walsh
Microsite designed by Rena Cugleman

Kellogg's - Chum Television Interactive
Kellogg's Just Popped Halfpipe Challenge

Art Direction . Design . Flash Design and Programming
I still love this game even 6 years later.

click to view

Illustrations by Tony Walsh
Microsite designed by Rena Cugleman

CHUM Television
Snowglobe Holiday Card

Flash Design and Programming
A simple but fun interactive postcard for CHUM Television to send to advertisers.

click to view

Dentyne - Chum Television Interactive
Catch Me If You Can

Art Direction . Design Flash Design . Flash Programming
Based on the narrative elements of the first game... this game was developed to rely on external data for each level maze.

CLICK TO VIEW

Illustrations characters were provided by Tony Walsh
Microsite designed by Rena Cugleman

Dentyne - Chum Television interactive
Cool Crossings

Art Direction . Animation . Flash . Programming
Game was developed to rely on external data for levels.

CLICK TO VIEW

Illustrations by Tony Walsh
Microsite designed by Rena Cugleman

Chum Television
Spacey Awards 2004

Art Direction . Design . Flash Design . Flash Programming
2004 Website for the third annual Spacey Awards for science fiction.

CURRENTLY OFFLINE - Archive version available upon request.


Personal Project
Mr. HotSauce

Design
Design for use in an NFB documentary on Mr. Geography (Mohammed Collins)

CLICK TO VIEW


Keen Music - Taxi
keenmusic.ca

Flash Design . Flash Programming
keenmusic.ca was built to showcase the audio produciton work of toronto based Keen Music, Voice and Sound Design

CURRENTLY OFFLINE - Archive version available upon request.

Created with the art direction of Rose Sauquillo at taxi.ca

CineGroupe - Razorbraille Media
Charlie Jade Website

Art Direction . Design . Flash Development. HTML Design and Development
The Charlie Jade website is an information source for the television program.

CURRENTLY OFFLINE - Archive version available upon request.

Chum Television
Various flash components for star-tv.com

Art Direction . Design . Flash Design . Flash Programming
While working for CHUM television and long before people started littering their facebook pages with applications, I had the fortunate opportunity to build dynamic animation engines and voting applications for use on star-tv.com. A major part of my role at Chum television was to bridge broadcast and interactive to find ways to engage and create an ongoing dialogue with the television viewership.

CURRENTLY OFFLINE - Archive version available upon request.

Main site designed by Matthew Chaffe
CHUM Television
SexTV Website

Art Direction . Design . Flash Programming . HTML Programming
Designed and built while working at CHUM Television Interactive, this site is used to bring together the web properties used in promoting sexTV the show and sexTV the channel. Not too fancy. Just a little elegant and a little bit sexy. They still use it 6 years later.

CLICK TO VIEW

Designed with support from Kevin Kimmett
Email Jason